We are proud to announce our partnership and collaboration with the TOWIE beauty Chloe Sims. Best known for her weekly appearances on the hit reality show, The Only Way Is Essex (TOWIE), alongside her cousin Joey Essex for many years. Chloe has her very own beauty salon, Chloe’s Beauty Bar as well as a beauty, fashion, and lifestyle vlog, One, with over 11,000 subscribers.

In collaboration with Chloe’s Beauty Bar, GlitterEyes has created a range of glamorous shades which will be sold exclusively in the beauty salon and on the website. Chloe chose to collaborate with GlitterEyes because all our products are made in-house, in our lab, located in UK. Another reason is that all of our products are completely cruelty-free as well as vegan, we never test any of our products on animals, our glitter is only tested on humans and our GlitterGirls wear them every day!


Chloe says:

chloe_simsstarship “So excited to share this will my fellow make up lovers 💕 I have done my first makeup Collab with@_glittereyes_
4 exclusive pressed glitter pigments only available @chloesbeautybaressex 💕 they are amazing xxx

chloe_simms_glitterWe hope our extra sparkle of glitter sprinkled over Essex enhances its already glamorous world!